Subscribe Instagram Twitter Pinterest Facebook

The SpitfireMom Society Introduces: Shelley Coates of How Does She

By September 8, 2014

SHELLEY-COATES Clearly, we’re big fans of anyone who champions and celebrates women here at SpitfireMom. So when we got introduced to Shelley Coates of How Does She, we thought “Why Haven’t We!?” and reached on out. Shelley is one of the three founders of a fabulous blog that shares both personal and professional articles written by and geared towards the amazing women we all are. Heck yea!

When Shelley first started working from home, all of her children were still at home. Consequently she reports that she worked ridiculously late hours, and that occasionally the kiddos watched a teeny tiny bit of TV… but only a teeny tiny bit.

Now they are a bit older and go to preschool and kindergarten. Shelley makes it a priority to work while they are at school and now gets to bed at a decent time.

Here’s what Shelley had to say about being SpitfireMom.

How does being a mom influence your work?

It’s so easy to come up with creative blogging content in the midst of motherhood. There is always something new to try, a creative party to throw, or a problem to solve. My mind is always spinning with “to dos.” On the flip side, it gets overwhelming. I can never keep up with the never ending to do list where work and motherhood collide. It has definitely made me more compassionate towards others who are trying to do it all. We all deserve a little slack right?

Do you talk about your kids with clients or potential clients?

I feel it’s important to connect on a personal level. I believe business goes better if you understand who you ‘re working with. My family is such a huge part of who I am that not sharing them would mean not knowing me. They are my pride and joy. Likewise, I want to know about the things that make others tick. Whether it’s kids, pets, gardening or bobsledding, let’s talk. 😉

We know a SpitfireMom like Shelley has tips to share, so we asked for her best time saving trick:

The best advice I was ever given was “Do what you do best, and let others do the rest”. Basically, focus on your STRONGEST talents and ask others to fill in the gaps.  When I first started working, I felt the need to control every aspect of my business. Now I understand how incredibly precious time is. Letting go of a little control not only gives me time back, but helps me realize that others can do the job just as well, if not better than I can.

What’s one thing you haven’t figured out?

I haven’t figured out how to not stress out while taking content photos. Keeping it real here. The pictures on my blog turn out looking glamorous and fun, but in reality it’s a complete mess.  Just imagine me frantically telling my kids to, “Hold that dang cupcake, hold still, and act happy.” Working on it…


And, if you’re a mom entrepreneur and just found out your expecting, Shelley says:

Well, I’d have about 1,372 things to say. Most importantly I would tell her to find joy in the journey. Motherhood is such a huge blessing and making it a priority while working takes a little balance,  but it’s incredibly rewarding. Being a woman who helps provide financial stability while doing what she loves while giving her heart to raising a child/children is truly a beautiful thing. You go girl!

I actually just signed up to do it all over again from scratch. As much as my working schedule loves having my three oldest (6, 4, & 4) in school, we just welcomed a new baby into our family in March. I see many late working nights ahead, but they are 100% worth the cuddles and special moments I am gaining throughout the day. They are only little once, right?

Congrats on #4 Shelley! We’re always happy when SpitfireMoms grow their SpitfireFamilies. And to all y’all, check out How Does She for tips for and from real, amazing women…moms or not!


Julie & Heidi

Know a fabulous, creative mompreneur? We want to hear about her (or YOU)!

Email :

How Does She  /  Facebook  /  Pinterest  /  Instagram  /  YouTube

You Might Also Like

1 Comment

  • Reply Alison September 8, 2014 at 5:56 pm

    Go Shelley!! She really is a blogging rock star. Nice job with the interview.

Leave a Reply